5 First impressions are everything, especially when it comes to selling your home. In today's competitive real estate market, capturing the attention of potential buyers requires more than just a well-worded listing. It's about presenting your property in its best light, and that starts with stunning photographs that showcase its full potential. Joe Farr, a seasoned real estate agent with over two decades of experience at Farr Real Estate selling Gold Coast homes, shares invaluable insights on how to get your property ready for a photo shoot that will leave buyers eager to see more. WE CAN PAINT ALMOST ANYTHING! Licensed & Insured Contact us for a Free Quote 0405 049 813 southsidesuperiorpainting.com.au P Residential & Commercial P Internal & External P Timber P Colorbond P Roofs P Decks P and much more! How Paint Can Increase Your Property Value A fresh coat of paint is one of the most costeffective ways to boost your property’s value. At Southside Superior Contract Painting, we’ve seen firsthand how the right paint job can transform a property and provide an excellent return on investment. First Impressions Matter Potential buyers form opinions about a property within seconds of seeing it. Fresh exterior paint creates strong curb appeal, making your property stand out in the neighbourhood and attracting more interest from buyers. Modernise Without Major Renovation Paint allows you to update your property’s appearance without expensive renovations. Modern, neutral colours can make dated spaces feel contemporary and appealing to a wider range of buyers. Protect Your Investment Quality paint does more than look good—it protects surfaces from weather damage, moisture, and wear. This preventative maintenance preserves your property’s structural integrity and prevents costly repairs down the line. Cost vs. Value According to real estate experts, professional painting typically returns 100-200% of its cost when selling your property. Interior painting offers approximately 107% ROI, while exterior painting can yield up to 152% return. Let Southside Superior Contract Painting help you maximise your property’s value with our professional painting services. Contact us today on 0405 049 813 or southside.superior@outlook.com for a consultation, and see why we only have 5-star reviews on Google and Facebook! Prepping Your Property for a Picture-Perfect Sale "Photographs are often the first point of contact between a buyer and your property," says Joe Farr. "They set the tone for the entire viewing experience, so it's crucial to make sure your home looks its absolute best." One of the first steps in preparing for a photo shoot is decluttering and depersonalising your space. Remove any personal items such as family photos and knick-knacks, as they can distract potential buyers from envisioning themselves in the home. "You want to create a blank canvas that allows buyers to imagine their own life in the space," advises Joe. Next, focus on cleaning and organising each room. Pay special attention to high-traffic areas such as the kitchen and bathrooms, ensuring that countertops are clear, surfaces architectural details, natural light, and views. "You want to create a sense of flow that allows potential buyers to envision themselves living in the space," explains Joe. "Avoid overcrowding rooms with furniture and decor, as this can make them appear smaller and less inviting." Finally, don't forget about street appeal. The exterior of your home is the first thing buyers will see, so it's important to make a good impression from the moment they arrive. "Investing in landscaping, painting the front door, and ensuring that the exterior is well-maintained can go a long way in attracting buyers," advises Farr. By following these expert tips from Joe Farr, you can ensure that your property is photo-ready and poised to make a great first impression on potential buyers. With a little preparation and attention to detail, you can set the stage for a successful sale that exceeds your expectations. If you’re getting ready to sell, call Joe Farr on 55 007 007 for a free consultation on how to get the best price for your home. are gleaming, and clutter is kept to a minimum. "A clean, tidy home not only looks more appealing in photographs but also gives the impression that it has been well-maintained," In addition to cleaning, consider making small cosmetic updates to enhance the overall appearance of your property. This could include freshening up paint, replacing outdated curtains, or adding strategic touches of staging to highlight the home's best features. "Simple changes can have a big impact on how your home is perceived by buyers," says Joe. "It's about creating a sense of warmth and welcoming that invites people in." When it comes to staging your home for photographs, less is often more. Focus on highlighting the key selling points of each room, such as
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